Conference-at-a-Glance

Monday, April 19, 2010

7:00 AM -
5:00 PM

Registration
  Tutorials
1:30 PM -
5:00 PM
Tutorial 1:
Selling Print and Value-Added Services
Tutorial 2:
Turbo Charging Your Print Operations: The Cross-Media Direct Marketing Opportunity

 

Tuesday, April 20, 2010

7:00 AM - 5:00 PM Registration
8:00 AM - 8:30 AM What's New at ON DEMAND
8:30 AM - 9:00 AM

Future of the Industry Address: Print Opportunities in an Interactive World

Jeff Hayes, President, InfoTrends

9:00 AM - 10:00 AM

 Opening Keynote Address: CMO Spotlight

Moderator: Gina Testa, Vice President, Graphic Communications, Xerox Corporation
Panelists: Walter DeCasas, Marketing Manager, Chrysler, LLC
Shelley Diamond, Worldwide Managing Partner, Y&R
Matthew Downey, Vice President of Business Development, Anderson Direct
Doug Neil, Senior Vice President of Digital Marketing, Universal Studios
Alan Scott, CMO Council and Former SVP and CMO, Dow Jones and Company

10:00 AM - 5:00 PM Exhibit Floor Open
10:00 AM - 10:50 AM

50 Ideas in 50 Minutes

Moderator: Mal Baboyian, President, Production Printing Systems, Océ North America
Panelists: John Mahoney, President & CEO, The Mahoney Company
Debbie Pavletich, Graphic Services Manager, Briggs & Stratton Corporation
Frank Campagna, ColorPage, a division of Tri-State Associated Services, Inc.
Roger A. Chamberlain, Secretary & Manager, Administrative Services, The Cincinnati Insurance Company

10:50 AM - 1:00 PM  Lunch & Dedicated Exhibit Floor
Tracks Digital Printing Applications
Business Performance Improvement Strategies Digital Workflows & Automation Managing the In-Plant Operation The Marketing & Communications Services Market
1:00 PM - 1:50 PM How to Build the Business Case for and De-Mystify TransPromo Communications Pricing for Survival  Making Digital Workflows Pay Off Creative Ways to Turn Problems into Profits Successfully Delivering Multi-Channel Marketing Solutions
2:00 PM - 2:50 PM How to Increase a Customer’s Spend with Color   Production Intelligence: Print and Mail Operations for 2010 and Beyond  Getting the Most Out of Web to Print in an In Plant Environment Integrating Print, Web and Social Media to Create New Business Opportunities
3:00 PM - 3:50 PM How the Texas DOT Designed & Implemented its Customized Transactional Document Capabilities  Value Pricing: A Panel Discussion Getting the Most out of Print MIS Maximizing Workflow ROI in the Corporate In-Plant How Ford Motor Company Maximizes the Power of Personalized Direct Marketing
4:00 PM - 4:50 PM  A Picture is Worth a Thousand Words…
And It’s Profitable!
Calculating the True Cost of Ink Jet G7: Key Adoption Considerations In-Plants & SaaS: Removing the Perceived Limitations  Multichannel Marketing: The Proof is in the Results
5:00 PM - 6:00 PM Welcome Reception Sponsored by Xerox 

  

Wednesday, April 21, 2010 

7:00 AM - 5:00 PM Registration
8:30 AM - 9:15 AM

General Session: Improving Your Bottom Line in a Tough Economy

Manish Kapoor, EDP, Managing Director, FedEx Office
Divakar Rajamani, Director, University of Texas at Dallas

9:15 AM - 10:00 AM General Session: Improving Your Competitive Position: Rethinking Your Business Model
Ken Garner, President, MFSA
10:00 AM - 10:45 AM

 General Session: The War Against Print and How to Survive It

Moderator: Charlie Corr, VP, Corporate Strategy, Mimeo
Panelists: Steve Sherman, Director, Document Automation & Production Service (DAPS), U.S. Defense Logistics Agency, Department of Defense
Jeff Hayzlett, Chief Marketing Officer, Eastman Kodak Company
Ben Cooper, Executive Director, The Print Council

10:00 AM - 5:00 PM  Exhibit Floor Open
10:45 AM - 1:00 PM  Lunch & Dedicated Exhibit Floor
Tracks Digital Printing Applications
Mailing & Fulfillment Operations Profiting with Web-to-Print Managing the In-Plant Operation The Marketing & Communications Services Market
1:00 PM - 1:50 PM Selecting the Right Enterprise TransPromo Solutions The Business Case for Offering Mailing Services  How to Start Up and Rev Up Your Web-to-Print System   Making the Transition from Printer to Marketing Services Provider
2:00 PM - 2:50 PM How to Secure and Gain Customers with Customization: Graphic Arts Monthly Case Study Building a Profitable Fulfillment Operation: How to Get Started  Selecting the Right Web-to-Print Solution Making it Personal: Variable Data Printing for Fun & Profit  
3:00 PM - 3:50 PM How to Drive TransPromo & Direct Mail Business Opportunities Creative Ideas for Sales & New Business Development in Web-to-Print & Variable Printing Web2Print2Ship: 5 Mistakes to Avoid when Developing a “Touchless” Multi-Vendor Workflow Becoming a High-Performance Organization “Eating the Whole Whale”: How to Sell and Support Multi-Layered Companies 
4:00 PM - 4:50 PM Color Digital in Packaging, Today and Tomorrow What You Need to Know about Data Management in the Age of Personalization  Creating a Multi-Channel Marketing Center around a Web-to-Print Storefront How to Improve Your Job Security Selecting the Right Multi-Channel Communications Solution

 

Thursday, April 22, 2010

8:00 AM - 2:00 PM Registration
10:00 AM - 2:00 PM Exhibit Floor Open

 

 

 



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