Creating a Multi-Channel Marketing Center around a Web-to-Print Storefront

To meet their need for customized and localized print advertising and POP, Pizza Hut developed a cross-media destination allowing their franchisees to access television, online and radio assets, planning materials, strategy documents, and more.

• Learn how to save the client money, while locking in your relationship across many service channels.
• See how one agency effectively integrated several disparate technologies to create a convenient user experience for busy franchisees.
• See how Web-to-print can function effectively to produce POP, local advertising, and couponing solutions, as well as direct mail.

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